Domain Level Brand Metrics

These features describe elements that indicate qualities of branding and brand metrics.

Rated on a scale of importance from 1 (No Importance) to 10 (Very Important)

Comments on Domain Level Brand Metrics

We are seeing a strong shift towards co-occurrence, and brand + keyword search volumes. Instead of anchor text, your link strategy should focus on developing opportunities for people to talk about your brand alongside your main product or service.

Tim Grice

Social signals are still in their infancy. Unless your brand exposure is enough to reach a significant market share, concentrate on traditional PR and branding for old-school signals.

Rob Kerry

1.Overall Algorithm 2.Domain Level Brand Metrics 3.Domain Level Keyword-Agnostic Features 4.Domain Level Keyword Usage 5.Domain Level Link Authority Metrics 6.Page Level Keyword-Agnostic Features 7.Page Level Keyword Usage 8.Page Level Social Metrics 9.Page Level Link-Based Features 10.The Future of Search